Summer of Fun is a comprehensive multi media campaign that integrates and associates your business with Fun and positions it as a MUST VISIT option in and around the Los Angeles DMA, running Memorial Day through Labor Day.
How is this accomplished?
- Creating videos/promos highlighting fun events & activities for on-air, web, & social media.
- Giving away prizes to help them have fun (tickets, gifts cards, weekend getaways, etc.)
- Dedicate our on-air to the Summer of Fun; informing our viewers about events & activities they could participate in.